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Bringing world-class products to market

Discover the benefits of basing decisions on your customers.

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Trusted by the best

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78% of all products fail.
We make sure yours do not.

Companies are generally born customer-centric, as they are created to solve problems for their customers. But as they become successful and grow, focus often shifts to scaling and optimising the product for profit, leaving customer needs to fade into the background.

As this happens, it becomes difficult for companies to stay in touch with what makes their product attractive to customers. To avoid this pitfall, companies must continuously reconnect with their customers.

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We offer an efficient means to maintain this valuable connection, allowing you to establish an ongoing dialogue with your customers on a global scale.

A human-centric
way to lead
product development

From the earliest days of ideation to the moment your product hits the market, we help you continuously reconnect with your customers to ensure your decisions are driven by relevant human insights.

Our three step framework enables you to connect and reconnect with your customers, identify key insights, and employ them to the benefit of your entire organization.

Our method

Helping products flourish, one insight at a time

We have helped market leaders across a wide range of industries de-risk product development and launch instant successes.

Our client’s challenges are never the same, but with our adaptable framework, we can always help identify the right human insights that lead to the right solutions.

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Get in touch

Looking for a quote, curious to learn more about the platform or just have some general questions? We are ready to help!

UserTribe HQ
Langebrogade 4
1411 Copenhagen

Phone: +45 7734 8685