How Customer Centric are You?

Most companies believe they are customer centric, but in reality they have not even begun to realise the potential of involving their customers. Take the Customer Centricity Test now and learn how your business is doing.



From a mindset to a way of working

The journey towards running a customer centric business contains four phases. Start by getting the vision in place followed by integrating continuous customer centric feedback loops and agile development in processes, systems and people.

 

1. No Customer Centricity

Customer centricity is starting to take shape yet remains a political decision and insights are primarily seen as anecdotes.

 

Still stuck in old mindset of being highly product driven, with a focus on delivering to the market, not with the market.

 

2. Ad-hoc Customer Centricity

The vision of becoming customer centric is in place, yet remains on an experimental and ad-hoc project basis.

 

Customer insights are evolving from simple anecdotes, but lack clear structure and process to fully empower decisions.

 

3. Process Customer Centricity

Process steps are incorporated to facilitate customer centricity in the development processes.

 

Customer insights have become critical to business success by bringing integrated knowledge.

 

4. Customer Centric Business Agile

Customer centricity is at the core of all development processes to provide guidance and agility at every level.

 

Customer insights transcends structural boundaries and creates a center of excellence with focus on the customer.

Discover your level of customer centricity now!

Curious to see how well you integrate customers in your mindset and way of working? Take the test to see how customer centricity your business is, and learn where to improve.

 

The difference between believing and knowing

How big is the CX gap in your company? When it comes to meeting the wants and needs of customers, there’s a huge imbalance between how well businesses believe they perform and how well they actually do according to their customers. To close the gap and realize the value potential, businesses have to stop believing and start getting to know their customers.

The difference between believing and knowing

How big is the CX gap in your company? When it comes to meeting the wants and needs of customers, there’s a huge imbalance between how well businesses believe they perform and how well they actually do according to their customers. To close the gap and realize the value potential, businesses have to stop believing and start getting to know their customers.

Why a customer centricity test?

For more than a decade UserTribe has assisted businesses move from no customer involvement to operating completely customer centric business agile. We have therefore tried to condense our many learnings into our new Customer Centricity Test ™  with the ambition to help business leaders reflect on their level of customer centricity – and the necessary mindset and steps to get better.

Why a customer centricity test?

For more than a decade UserTribe has assisted businesses move from no customer involvement to operating completely customer centric business agile. We have therefore tried to condense our many learnings into our new Customer Centricity Test ™  with the ambition to help business leaders reflect on their level of customer centricity – and the necessary mindset and steps to get better.

How can UserTribe help?

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Trusted By The Best

Get started with a personal demo

It’s never too soon to involve your customers. Discover the full potential of human insights to your business with a free personal demo of our platform. To give you the most relevant experience with our solution please fill out the form.










    Get started with a personal demo

    It’s never too soon to involve your customers. Discover the full potential of human insights to your business with a free personal demo of our platform. To give you the most relevant experience with our solution please fill out the form.










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