Make products people can’t live without

Accelerate product development by integrating the customer experience in all stages from ideation over prototyping to launch. UserTribe brings your customer into the product development lifecycle to enrich your decisions with real human understanding and insights. 

UserTribe enriches the product experience with human perspectives in the following areas

Market Trends

Explore new markets or segments through the eyes of your potential customers. Map market trends and disruptions? Identify and prioritise high growth plays.

Customer Needs

Look at your products and solutions from your customers perspective identifying new needs and pain points in existing or competitors solutions.

Customer Segmentation

Build customer segmentation and create personas to align and optimise your product, marketing and digital experiences.

Product Concepts

Develop and validate new product concepts including value propositions, key features and other specifications. Ensure customer value before moving into development.

Value Proposition

Develop value propositions in close partnership with customers to ensure alignment on the core value of your product or solution. 

How we make

you win

Drive innovation with human understanding

Innovate by understanding the human behind the customer.

 

Our video-based hybrid technology enables you to go one step deeper into the minds of your customers and retrieve the pieces of understanding that constantly puts you one step ahead of your competitors.

Accelerate product development

Connecting product development with real customers in a structured way from ideation to launch ensures that you quickly kill the bad ideas and focus attention and resources on the value-adding features.

 

This will allow you to accelerate your product development and time to market while lowering development costs.

Multisensory impact

Product and solutions are rarely consumed with only one of our senses. On the contrary, customers ev0aluate and use your products using all senses.

 

UserTribe’s methodology and software utilise rich video-format to analyse all sensory reactions from sentiment to facial expression to provide you with 360° customer understanding of your product.

See how others did it

Maersk
Maersk reinventing the shipping industry through digitalisation
QVARTZ
QVARTZ pursuing their customers and winning new business
ReSound
How ReSound refreshed their relief app with real customers
Saxo Bank
Saxo Bank succeeds in digital innovation with a leading investor platform
Santander
How Santander succeeds with qualitative conversion optimisation
Danske Bank
Danske Bank launching revolutionary products with instant success

We help you integrate human insights across the product lifecycle to deliver great experiences

Innovate to grow

Speed up the innovation process and come up with new winning market concepts faster

Build to win

Get the digital product or solution right the first time and build it faster with fewer resources

Launch with success

Win the market faster and maximise ROMI by developing GTM strategies and campaigns based on deep customer understanding

Optimise and rethink

Stay ahead of competitors by continuously monitoring & optimising your digital solutions with a customer-centric approach

Trusted by the best

Get started with a personal demo

Enrich the product experience with human understanding across all product and business development applications. Discover the full potential of human insights in your business with a free personal demo of our platform.










Get started with a personal demo

Enrich the product experience with human understanding across all product and business development applications. Discover the full potential of human insights in your business with a free personal demo of our platform.










Copyright © 2020 UserTribe
Built with love in Copenhagen
All rights reserved.

 

Langebrogade 4
1411 Copenhagen
Denmark

 

77 Exeter Street 2604
02116 Boston, MA
USA

 

41 Luke Street
EC2A 4DP Shoreditch London
United Kingdom

 

Phone: +45 7734 8685
CVR no. 33510608

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