Our solutions build upon the
Design Thinking Methodology

“We believe that the key to successful innovation is customer involvement. Whether you use design thinking or not, you need to have a structured way of involving your customers.”
– Casper Henningsen, UserTribe CEO

Ideation
Concept
Build
Launch
Monitor

Each report includes a high-level overview plus a granular deep dive with:

Overall conclusions and answers to your initial business question
Customer quotes to underline findings and provide nuance
Video links to customer quotes for your convenience and contextual understanding
Area-specific findings relating to each individual chapter of the study
Additional findings and perspectives beyond the study’s core focus

Explore Each Phase

Visit our case library for more inspiration.

View cases

Explore our Methodology

Learn how we deliver valid customer insights in days.

What we do